Case Study
Better, Faster, & Smaller AI Models
3LC had powerful technology for improving ML models through data quality. We partnered on strategic brand development, customer research, and product formulation to translate that capability into a product data scientists actually love.
40+
UserInterviews
Brand
Strategy &Positioning
Success
Market FitAchieved
The Challenge
Illuminating the ML Black Box
3LC came to us with a powerful technology: a way to improve ML models by fixing training data in real-time. They needed help translating that technical capability into a product that data scientists would actually use and love.
TechnicalComplexity
The underlying technology was sophisticated: real-time data editing, model retraining, metrics tracking. Making this accessible without dumbing it down was the core challenge.
DeveloperAudience
Data scientists and ML engineers are demanding users. They want power and flexibility, not hand-holding. The product needed to feel like a tool for experts.
MarketPositioning
The data-centric AI space was emerging but undefined. 3LC needed clear positioning that explained their unique approach: "Three Lines of Code to better models."
Our Approach
Research-Driven Product Development
We embedded with 3LC's team for 18 months, conducting deep user research, defining product strategy, and designing the end-to-end experience.
UserResearch
40+ interviews with ML engineers and data scientists across energy, finance, and healthcare sectors.
MarketAnalysis
Competitive analysis of the emerging data-centric AI landscape. Identifying white space and positioning.
ProductStrategy
Defining the "Three Lines of Code" positioning. Developer-first tool with enterprise-grade security.
Design &Launch
End-to-end UX/UI design, design system, usability testing, and launch support.
The Work
A Platform Built for Data Scientists
We designed every aspect of the 3LC platform, from data visualization to sample editing to metrics dashboards, with the needs of ML practitioners at the center.
Integrates into existing model training processes with just 3 lines of code
Brand-Booth
Results
From Technology to Market-Ready Product
Our 18-month partnership took 3LC from promising technology to market-ready product with enterprise customers and clear brand positioning.
40+
UserInterviews
Brand
Strategy &Positioning
Success
Market FitAchieved
“The team understood both the technical complexity and the user experience challenges. They helped us turn a powerful technology into a product that data scientists actually enjoy using. That's rare.”
Co-founder
Capabilities Applied
Full Product Development Partnership
This engagement covered the full spectrum of product development, from foundational research through launch and beyond. We became an extension of 3LC's team, sharing in the mission of making data-centric AI accessible. The result: a product that's both technically sophisticated and genuinely delightful to use. Data scientists don't just tolerate 3LC. They advocate for it.
Services Applied
- →User Research & Ethnography
- →Competitive Analysis
- →Market Positioning
- →Product Strategy
- →UI Design
- →UX Design
- →Design Systems
- →Usability Testing
- →Launch Support
Building a data or AI product?
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